Production of artificial flowers c. What is the OKVED for making artificial flowers. Basic expenses and profit

Types of flower trade
Step by step opening plan
How much can you earn
Which equipment to choose
- - - Similar business ideas:

No matter how much competition in business grows, no matter what crises destroy the economy, at all times two types of goods are in demand: food and flowers. We will talk about the first type of goods in other articles on our site, and today we will talk about how simple and easy it is to earn capital on the flower trade. You can actually do this from scratch, spending only on the purchase of flowers for resale. You can start with at least 50 flowers, selling which you will earn more than 1000 rubles. The next time, having gained invaluable experience (and it may not be entirely positive), you will already purchase 5,000 flowers, selling which you will earn from 100,000 rubles ...

In fact, it does not take much knowledge and marketing tricks to sell flowers on holidays such as Valentine's Day, March 5-8, Easter, May 9, September 1. These days, flowers are bought everywhere: in stores, at subway exits, in the yards of high-rise buildings, on the Internet, with delivery to offices, and so on. Flower trading is one of the surest ways for beginners to try their hand at a small but own business. And there, as it goes, you can grow into a serious store or even a chain of stores. Moreover, there are simply no risks here (I think 10-20 thousand rubles is not an exorbitant amount for you).

Types of flower trade

An ordinary tent with flowers - an approximate budget for opening 50,000 rubles.
From the car - a budget of 10,000 rubles, if you own a car
From the tray (seller and boxes of flowers) - budget from 5,000 rubles.
Delivery to offices (walking around offices and offering flowers to employees) - budget from 5,000 rubles.
Flowers in traffic jams (can be delivered by bicycle or scooter) - budget from 5,000 rubles.
Individual entrepreneurs who “ate the dog” on flowers for the holidays set up 5-10 tents in worked-out places and earn hundreds of thousands of rubles “clean” in just a couple of days.

What markup should be to sell flowers

Much depends on how much you buy flowers in bulk. If roses are retailed at 80 rubles per piece, then the maximum purchase price should be 40 rubles. That is, trading below a 100% margin does not make much sense, since you will have losses, you will spend on fuel, and if you are not trading yourself, then on the seller’s salary. So the minimum margin should be 100%. Otherwise, you won't earn anything. It is not necessary to set the price much lower than that of competitors. On holidays, people often buy flowers in a hurry, and will not wander around the city (not all, of course) carving out a penny of profit. It is better to take care of how to choose the right place for trading. Do you want to have a constant good income? Then try to make money on Avito and other message boards. See about stable income on regular ads and try your hand. Knowing what and how best to sell, you can not only trade in flowers, but also significantly expand your business.

Location of flower trade

90% of the success in street flower sales for the holidays is the choice of location. This is a whole science, so on the forums you can often find examples of how one person literally raised "loot" on flowers, while others went into a specific minus and were disappointed in the case. What can be recommended here. Lots of options. Paradoxically, one of the best places is to stand near a popular flower shop. Not right under their porch, of course, but at least 30-50 meters away. What can work is that people go to a well-known store, see a long line or high prices there, turn around and see your outlet. They buy flowers from you. But there is a danger here - if you are trading illegally, the store owner will definitely inform the police, since he does not need “arrogant” competitors. Before Easter, it is customary to visit the cemetery and bring flowers to the graves of relatives and friends. If you set up a tray near the entrance to the cemetery, the proceeds will be provided. The main thing here is not to miscalculate with flowers: carnations and artificial flowers are used (which, by the way, do not deteriorate). You should not stand in front of large hypermarkets, counting on high traffic - recently, federal networks before the holidays themselves sell flowers at very low prices (in fact, at purchase prices).

Do I need a permit to sell flowers?

The most common question for beginner florists is what trade permits are needed? According to the law, only a person or organization registered with the tax office can trade flowers. The only exceptions are cases when flowers are sold from a personal subsidiary farm, that is, grown personally by the seller of flowers. But, as you understand, this option is not suitable for us. In this case, the question arises - is it even worth registering an IP for the sake of one day? Let the opening of an individual entrepreneur cost only 800 rubles. state fees, but no one needs extra running around with papers. Despite the fact that later you will have to go and close the business (otherwise you will receive pension contributions for the year for 20 thousand rubles). What do we risk if we just take and stand with flowers near the metro or the market? The worst thing that awaits you is an administrative fine of 2,500 rubles. (or a little more). Is it a lot? I think a little, and there are real examples of how people managed to trade, pay a fine and still stay in the black. By the way, here is one example:

In no case do I urge you to conduct illegal business, on the contrary, I am for honest business. But you must admit, for the sake of one day, you can take a chance. And there, if you go - be sure to register. Some forums offer to try flower delivery to offices on March 8 - also an option, so you definitely won't be caught.

Pitfalls of the flower business

The right choice of colors. Depending on the holiday, some flowers become popular, while others, on the contrary, are bought much less frequently. Roses and chrysanthemums are best for Valentine's Day, carnations and tulips for Easter, tulips for May 9, tulips, mimosa, roses for March 8 (a little worse because of the high price).
Flower storage. Roses, tulips, mimosa, etc., are known to be very capricious plants. If the temperature deviates from the norm, the flower quickly withers and loses its presentation. For this reason, don't buy flowers ahead of time if you don't have storage space. You can just throw money away. Most street vendors buy flowers on the morning of the sale so they can sell the flowers while they are fresh.

Step by step opening plan

To implement your idea for the sale of flower products on holidays, you need to consider the following aspects of the case:

what flowers are usually given on this holiday, seasonal or year-round species;
place and methods of selling flower products;
purchases of flowers, the formation and design of bouquets;
purchase of accessories for bouquets.

How much can you earn

On the pre-holiday and festive sale of tulips, you can get a net income of about five hundred US dollars in 3-4 days. Valentine's Day, February 23, Memorial Day of the Dead are also quite profitable for flower business.

Which equipment to choose

The equipment of the point of sale depends on how you will sell flower products. For a stationary time point, you will need a tray or a small pavilion (rather a shelter from rain and wind) and bulky vases for flower products. If you sell directly from the car, you only need containers for transporting and storing flowers.

Which OKVED to indicate when registering a business

If you decide to seriously engage in the flower business, you need to register it with the following codes: OKVED 52.48.32 - Retail sales of flower products and plants, as well as fertilizers and seeds. To sell bouquets via the Internet, you will need the appropriate code 52.61.2 - Retail sales through teleshops and computer networks (electronic commerce, including the Internet). And for the sale of flower products with delivery to offices and homes, you need code 64.12, which is responsible for the courier delivery of goods.

What documents are needed to open a business

To open a point of sale of flowers or sell them at retail via the Internet or by courier, it is enough to register an individual entrepreneurship. You will need: a passport, an application for state registration, a document confirming the payment of state duty, a scanned copy of the TIN certificate.

Which taxation system to choose for business registration

The most suitable option for levying taxes is the simplified taxation system (simplification).

Sales technology of flower products

An important factor is the place where flowers are sold. It is best that this is a place where there is a large flow of both pedestrians and vehicles. These can be pedestrian areas near shopping centers and shops, markets, pavilions selling flowers and plants. It is not bad to offer products to offices before the holidays, offering a reasonable discount for a certain number of bouquets. The original design, which does not overshadow the flowers, but emphasizes the style of the bouquet, significantly increases the demand and price of flower products. When selling mobile, for example, in traffic jams, focus on an adequate price and the accuracy of the design of the bouquet. The frills and clumsy packaging scare off a potential customer. Examples of bouquet design posted on the Internet will make it easier to choose products for large orders for offices or events. Business on flower products with a competent approach will bring you profit, and customers - joy. Selling flowers is an interesting and profitable business, but if you want to develop further and know more explore the catalog of paid courses. Perhaps one or more of them will help you choose a profitable and interesting business for yourself, which you can do in parallel with your main business.

Flowers have been used to decorate interiors since ancient times. However, living plants are very fragile and short-lived. Therefore, people began to use artificial bouquets when decorating festive events. Artificial flowers as a branch of floristry do not require care or any special storage conditions. They are always in demand and have a high level of profitability.

Business complexities

The use of artificial flowers is quite common. They decorate not only apartments and houses, but also offices, shopping centers, public organizations. Of course, artificial flowers are inferior in popularity to living plants. But at the same time they have some advantages:

They are more durable.
The presentation does not deteriorate from changes in temperature and humidity.
Expensive, high-quality artificial flowers are almost indistinguishable from ordinary plants. And their cost is much lower than a living bouquet.

Modern technologies and materials make it possible to obtain high-quality products that look like life. The market is dominated by products of foreign manufacturers. This includes cheap plastic products from China and East Asia, as well as more expensive artificial flowers from Europe. There are not many Russian manufacturers on the market yet.

The complexity of the business lies in the fact that in the low price category it is difficult to compete with the products of Chinese factories.

Most often, compositions of artificial flowers are bought as ritual elements. Buying activity on them increases a month before Easter and lasts almost until Trinity. There is a decline in summer.

The influence of seasonality can be reduced by expanding the assortment. For example, by diversifying the product with bamboo products, artificial fruits and vegetables, and toy flowers.

In recent years, consumers have been refusing cheap products, purchasing more expensive good quality flowers from organza, parchment, latex, polyester. For home decor, products that are as close as possible to the original flower are more attractive. Consumers are willing to pay more for them.

One of the main advantages of trading in artificial flowers is the high trade margin. You can buy small bouquets in bulk for 10 rubles, and sell them for 50.

Despite the fact that artificial flowers are less prone to damage, they still require care. The item often arrives wrinkled. Some elements may come off. Therefore, it takes time to prepare them for sale.

A storage facility is required. Non-residential premises are used as a warehouse. Storing large quantities of products in the home is not recommended. Otherwise, a lot of debris and parts remain during transportation. In addition, artificial flowers emit a specific smell.

Before being delivered to the artificial flower shop, they need to be prepared. From Chinese suppliers, they usually come in large plastic bags. They need to be steamed over a container of boiling water and then dried. It is advisable to immediately purchase a special steam cleaner. Processing must be done carefully. Otherwise, some artificial flowers may become discolored or deformed. For such products, a regular iron is suitable.

You need to prepare for sale small batches of goods. Because after steaming, artificial flowers take up a lot of space.

Products from Europe usually arrive in plastic or cardboard packaging and do not require any manipulation to prepare for sale.

Where to begin

Before starting a business, you need to register. Suitable for retail. When working with legal entities, it is better to register an LLC.

When submitting documents, you need to choose a taxation system. Suitable for this business. The amount of the tax depends on the area. On average, the amount of the monthly payment is 5000 rubles.

You also need to select OKVED. In this case, 36.63.7 "Manufacture of other products not included in other groups" is suitable.

No additional licenses or permits are required to trade in artificial flowers.

The organization of the production line will require large investments. For the manufacture of piece products at home, you need free time, imagination and the development of skills to create original compositions.

After registration, it is important to conduct a market analysis. Most of the products are imported from other countries. You can buy goods in China. You can buy artificial flowers in bulk from Russian warehouses, for example, at the Moscow market "Gardener". It is enough to send a request to any online store of artificial flowers. The entrepreneur will be provided with wholesale prices and a special offer. Business is better to start closer to spring.

Room search

When looking for premises for trade, it is necessary to take into account not only good traffic. It is enough to rent an area up to 10 sq. m. The outlet can be located in the shopping center, in the market. The rental price will be from 10,000 rubles.

Inexpensive artificial flowers are best sold near the cemetery. You can negotiate with various funeral homes for bulk purchases or delivery of flowers for sale.

There are plans to produce more expensive colors, you can contact design agencies or sell products through your own. Artificial flowers in pots and custom-made products will expand the customer base.

You also need to come up with an unusual external design that will attract people passing by.

Production technology

To make artificial flowers with your own hands or on a production line, you need to follow the general technology:

Making patterns based on samples of parts of living plants.
Textiles are impregnated with a special solution to prevent shedding of the fabric.
Parts of the flower, leaves, stems, stamens, petals are cut out, stamped. Composite elements are painted in the corresponding colors.
Veins are squeezed out on the petals.
The prepared parts of the flower around the stamens are assembled into a single whole.
The stem is made of plastic or wire.

Tools

To create an artificial flower, you need the following tools:

Rings for curling individual elements.
Single-core and double-core knives.
Different types and sizes of tweezers.
Nippers, awl, scissors.
Iron and rubber pads.
Various cutouts.

Organization of production

Before starting production, it is necessary to analyze the availability of similar industries, which of them are more successful, where raw materials are imported from.

It is also necessary to determine what products competitors produce, whether it is necessary to cooperate with partners from other countries.

Need to find a room with an area of at least 150 sq. m. For each employee you need to organize a personal work area. It is necessary to provide a room for administration, production workshops and a storage room. There must be good ventilation, water supply and heat supply.
Hire staff- at least 30 people. Operators, designers, accountant, sales consultants will be needed.
Buy a production line, tools.

It is best to purchase a production line in China. You will need installations for cutting, several prefabricated machines. The cost of equipment from 1 million rubles.

The cost of launching the workshop will be from 2 million rubles. About 500 thousand products can be manufactured in one shift.

In industrial volumes, the same type of product is usually produced. To stand out from the competition, you need to develop a unique look for products and decoration elements for each composition.

If there is no opportunity and desire to organize production, you can build a business on the resale of artificial flowers. It is most profitable to import products from China.

Having established wholesale purchases with factories, you can cheaply offer compositions and bouquets of artificial flowers to small shops and individual entrepreneurs.

It is advisable to diversify inexpensive artificial flowers with silicone products, which are practically indistinguishable from living ones. You can complement the assortment with decorative vases, pots, satin ribbons and other accessories for composing compositions.

To buy artificial flowers, you will need at least 300,000 rubles. When forming an assortment, you do not need to chase a lower price. Original and beautiful flowers are more preferable.

For the organization of trade, racks, a variety of cardboard boxes, containers, baskets will be required. You will also need wire frames and nets for making bouquets.

Interior flowers are in much more stable demand. They are purchased throughout the year. Sales increase in the spring. The trade margin for artificial flowers in the interior usually does not exceed 100%.

Compiling a colorful catalog with samples and photos of flower arrangements will simplify the selection process and. The demand for artificial flowers increases before religious holidays.

Profitability

Wholesalers offer the best prices in winter. The trade margin can reach 500%.

Setting up a resale business does not require large investments. It is enough to invest about 300 thousand rubles. for the first batch and room equipment. The monthly turnover of an ordinary outlet before Easter can reach 500,000 rubles.

The organization of industrial production brings up to 300,000 rubles. net income per month. Therefore, a production line can pay for itself within 2–3 years.

Making exclusive artificial flowers for home interiors by hand will allow you to receive up to 50,000 rubles a month.

* Calculations use average data for Russia

5 000 000 ₽

Minimum starting capital

2.5 years

Payback

From 300 000 ₽

Purchase of goods

Up to 100%

Flowers are an example of harmony and beauty, created by nature itself. However, their main drawbacks - fragility and fragility - significantly limit the possibility of using fresh flowers for decorating rooms, decorating various festive events and celebrations. Therefore, natural flowers have been replaced by artificial plants, the production of which has become one of the important areas of modern floristry.

Production of artificial flowers

The process of making artificial flowers depends on the materials used. However, the scheme of their production, in general, is similar. First, a living plant is disassembled into its constituent elements, according to the shape of which patterns are made. This is done by designers, but not simple ones, but those working in the field of floristry and well versed in botany. Finding such specialists in our country will not be easy. But that doesn't mean they don't exist. It’s just worth looking for them not on sites where vacancies and resumes of applicants are posted, but in specialized communities on social networks.

At the next stage of production, according to the prepared patterns, leaves, stems, stamens, petals and other constituent elements of the future flower are cut, stamped, cast and molded. For the manufacture of leaves and petals of the most "believable" artificial plants, as a rule, textiles are used, which are impregnated with special compounds that allow the material to be given various shapes and protect the fabric from shedding along the edges.

Then, with the help of presses, individual elements are cut out of this fabric - leaves and petals, which are then painted in the desired colors. With the help of special equipment, veins are pressed into them and the edges are tucked. Ready-made petals are collected together with pre-prepared stamens and fixed around the core. The whole structure is assembled on a stalk made of plastic, wire, papier-mâché, tin, etc. Of course, such production on a large scale is not carried out manually. There is a special automated equipment for the manufacture of artificial flowers.

The Chinese-made line, which includes a stem casting machine, two leaf cutters, a petal cutter, a dehydrator and three forming machines, will cost about 190,000 yuan (1 million rubles), not including delivery and commissioning costs. work. Also, the manufacturer advises to additionally purchase a pump with a wind turbine.

The design capacity of such equipment for one eight-hour shift is 480 pieces. products at the installation for casting the stem and 1920 pcs. on the forming machine. The production cycle of the stem casting machine is from 15 seconds to a minute, depending on the shape of the part, and the production cycle of the forming machine is from 5 to 15 seconds.

Ready-made ideas for your business

About thirty people will be required to service such a line. In addition, for its placement it will be necessary to find a production facility of sufficient area. The dimensions (l*w*h) of the individual equipment included in the line are as follows: plant for casting the stem: 2450*750*1440 mm; leaf cutter: 2400*700*800mm; petal cutting machine: 1950*1000*1300mm; dehydrator 380V1.1kW: 1500*600*700mm; forming machine (standard model): 550*600*750mm. The minimum cost of organizing such production will be from 5 million rubles. Approximate payback periods are from 2.5 years.

Import of artificial flowers from China

However, as mentioned above, it is more profitable to bring from China not equipment for the production of artificial flowers, but already finished goods. Artificial flowers and various accessories for them are produced in the small Chinese city of Yiwu, which is known for its Futien wholesale market for light industry goods.

In this market you can also buy decorative trees and shrubs, grass covers, climbing plants, wedding and holiday bouquets, various flower arrangements (up to wedding wreaths). Here you can buy not only cheap products, but also expensive silicone flowers, which are difficult to distinguish from real ones even by touch. In addition to the actual flowers, the range of Yiwu manufacturers also includes a variety of baskets, vases, coasters, pots, ribbons and various floral accessories.

If you already have experience working with Chinese suppliers, as well as free time, then it is more profitable to go for the goods yourself in order to personally see the samples and discuss all issues with the supplier. In the absence of experience and / or time, experts advise to turn to the services of intermediaries. Although in this case your costs will be higher, but, in the long run, you will only benefit from this. The purchase of the first batch of goods in China will require from 300 thousand rubles.

Ready-made ideas for your business

When choosing flowers, pay attention not only to prices, but, first of all, to the assortment. The more original and beautiful your flowers are, the higher the chances of selling them. You can sell such products both independently and through wholesale companies and directly to flower shops and individual distributors.

Sale of artificial flowers

Cheap artificial flowers are most in demand before religious holidays, when it is customary to visit cemeteries. The extra charge for "ritual" flowers can be up to 5-6 times. Such a business is seasonal and can hardly be considered a permanent source of income, although it can bring considerable profit during the season. However, it does not require large investments. The purchase of an initial batch of cheap Chinese-made flowers in wholesale and retail markets or bases will take from 100 thousand rubles. Do not be lazy to count the number of colors in packages: in small wholesale trade, negligent sellers often sell packages of 80-90 flowers instead of the declared hundred, in the hope that hurrying buyers will not waste time checking.

Try to have flowers of various types and different price categories in your assortment. It is best to buy cheap flowers (small low bouquets - the so-called "borders", single flowers). But the closer to the holiday, the less picky buyers become. And on Easter day they take everything, even expensive wreaths.

Additional costs are associated with renting a retail outlet (the best place is closer to cemeteries). In addition, you will need a place to store flowers. Experienced entrepreneurs advise using a garage or any other non-residential premises for this. Artificial flowers are a “dirty” product, during the movement and storage of which small debris is constantly generated - detached petals, broken branches, stamens, etc. In addition, cheap plastic plants emit an unpleasant pungent odor, and the materials from which they are made can be toxic .

Finally, Chinese artificial flowers must be marketed before being sold. They are delivered, as a rule, packed in plastic bags. In the process of transportation, the flowers are very wrinkled, so they are steamed before being sold. To do this, at home, you can use any container (pots or kettles) with boiling water: the flower is kept over steam (sometimes even dipped in boiling water, if the material allows), and then dried on fishing lines. However, the so-called steam cleaners (cheap Chinese or more expensive German ones) are much more convenient to use.

It is also recommended to carry out the steaming procedure not in a residential area due to high humidity. Please note: some flowers cannot be steamed as they may crumble, change color or become deformed. In this case, an ordinary iron is usually used to straighten the crushed petals and leaves. You should not steam and iron the entire purchased batch of flowers at once, otherwise they will quickly lose their appearance. In addition, when steamed, flowers take up much more space during storage. Entrepreneurs advise newcomers to this business to prepare goods for sale in small batches.

Ready-made ideas for your business

Higher-quality expensive flowers (usually made in Europe) are delivered in cardboard or plastic packages and do not need any additional manipulations before being sold.

For the season (a month before Easter and Easter day itself), the turnover of one point is about 500 thousand rubles (net profit is about 250 thousand rubles). To equip the point, you will need flower stands, cardboard boxes with goods, various containers for placing goods (buckets, baskets), nets for decorating bouquets.

The demand for interior flowers is much more stable than for interior ones: they are well purchased throughout the year, although in spring sales volumes increase significantly. In the summer, entrepreneurs note a significant decline in sales. The retail markup for more expensive and realistic artificial flowers rarely exceeds 100%. It is recommended to buy goods in winter or at the end of summer, when suppliers offer the best prices, selling off the rest of the lots.

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Trade in artificial flowers is another idea that can be safely classified as a business idea with minimal investment. A business that will not make you a millionaire, but will not leave you without bread, if you correctly approach its organization. A business that can be safely opened to novice entrepreneurs, whose path to trade is just beginning ...

The undoubted advantage of the business is the high margin on the goods. Often the difference between the wholesale and retail price is 400 - 500%. The lower the price of the item, the higher the markup. Small bouquets are bought on average for 5-7 rubles, and they are already sold for 25-30 rubles.

Ritual flowers are in special demand. The season of demand for such flowers begins on Palm Sunday and lasts until Trinity. Then customer demand drops sharply, and many sellers wind down the business.

To avoid the influence of the seasonality factor and make the point all-season allows expanding the range. Some entrepreneurs include in the sale not only artificial flowers, grass and leaves, but also bamboo products, wickerwork, artificial fruits, berries and vegetables (often used in the design of personal plots), as well as artificial flower toys.

For a small shop, a room with an area of 5 to 15 square meters is rented. m. Most often, such points open on crowded city streets, markets and shopping centers.

The cost of renting premises ranges from 4 to 10 thousand rubles per month, depending on the region. For a lease agreement, they turn to the administration of a shopping center or market, and in the case of renting a municipal plot, to the city administration (KUGI).

Some temporary entrepreneurs open up trade even at the cemetery: during the period when people come to clean up their own graves, the goods are taken apart instantly.

As an organizational form, ordinary individual entrepreneurship is registered with the local tax service. The optimal taxation system for such a department is UTII. This is the most preferential tax, the monthly payment is no more than 5 thousand rubles. Cash register, license and additional permits for trade in artificial flowers are not required.

One of the difficulties of this business is that flowers require appropriate care. Yes, it didn’t seem to you: artificial flowers also require attention and care. To give them an appropriate presentation after a long storage, the flowers are subjected to steaming. In addition, during transportation, the elements of the compositions often come off and need to be glued. All this takes a lot of time and effort. And what is most unpleasant, entrepreneurs say, is that the flowers smell terribly. Sometimes you have to work even in a respirator with ventilation turned on.

Therefore, to engage in such a business, it is desirable to allocate a special room, at least a garage. No work at home, otherwise you can get poisoned.

Goods, as a rule, are purchased at the Moscow wholesale markets (Gardener). Also, purchases are made on the Internet, most often from Chinese suppliers, with whom you need to be more careful. The site will show you one thing, but you can get a completely different product.

The business should be opened closer to the beginning of the season, that is, by spring, although the purchase should be made already at the end of summer: it is at this time that the wholesale price drops sharply, and goods can be purchased very cheaply.

“A difficult but rewarding business,” say the most successful organizers of the business.

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